May
2016
X-Men Marvel Legends Series 6 Inch – Juggernaut
Yesterday the Hasbro Pulse revealed Wolverine, the eighth and final figure in this year’s X-Men Marvel Legends 6-Inch assortment. Marvel Legends fans have come to expect the biggest and baddest Build A Figure characters, and this one is no exception. In an exclusive Hasbro Pulse reveal, here is...
May
2016
X-Men Marvel Legends Series 6 Inch – SNIKT!
Marvel Legends fans got their first sneak peek at the upcoming X-Men Marvel Legends 6-Inch assortment last October at New York Comic Con 2015 with the reveal of Rogue. Then in February at New York Toy Fair 2016, six new mutant figures were unveiled: Deadpool, Cable, Jean Grey, Iceman, Havok and...
May
2016
G.I. Joe Kindle Worlds Fan Vote Update
The Development of Stiletto…     Last November the G.I. Joe fans voted through the Hasbro Pulse to choose a brand-new figure for the 2016 lineup based on three eligible characters from the fan-created stories available on Kindle Worlds. There are over 100 unique...
Apr
2016
// STAR WARS
#StarWars #HasbroToyPic Fan Figure Photo Series
Hasbro is launching the first #StarWars #HasbroToyPic Fan Figure Photo Series and calling on fans to show off their amazing collections and creativity by recreating scenes from Star Wars: The Force Awakens using Hasbro’s Star Wars figures and vehicles.   (images courtesy...
Mar
2016
// Marvel
ASKED AND ANSWERED: Hasbro’s Senior Designer for Marvel, Bobby Vala
Get the inside scoop on the next possible Marvel Legends Series Premium Role Play Item! Marvel fans got their first look at the MARVEL LEGENDS SERIES PREMIUM ROLE PLAY items at New York Toy Fair 2016. The bar has definitely been raised and cosplayers’ lives made easier. The Hasbro Pulse is...
Mar
2016
// Marvel
Marvel Legends Series Premium Role Play Fan Poll
At New York Toy Fair, the Marvel Legends Series unveiled two new premium role play items arriving in fall 2016. Fans were thrilled by the announcement of the Captain America Shield and Iron Man Electronic Helmet. These awe-inspiring 1:1 full-scale premium role play items were revealed...
Feb
2016
// TRANSFORMERS
TITANS RETURN UNVEILED AS NEW TRANSFORMERS ARTWORK IS REVEALED
PACKAGING ARTWORK SHOWCASES THE FIRST WAVE OF GENERATIONS DELUXE FIGURES The Transformers Generations franchise offers us a sneak peek at the beginning of their “TITANS RETURN” product with these images of upcoming packaging artwork. There’s only so much room on a box or a blister card, so...
Feb
2016
MY LITTLE PONY BREAKS NEW GROUND WITH THE GUARDIANS OF HARMONY
MY LITTLE PONY BREAKS NEW GROUND WITH THE GUARDIANS OF HARMONY New toy line showcases all-new styles of Pony collectables (no contributed by credit)   Always looking to be even more awesome, MY LITTLE PONY introduces a new line of action and adventure-based toys featuring...
Feb
2016
// Marvel
X-Men Marvel Legends Series 6 Inch – Deadpool Revealed!
Contributed by: Deadpool - 02/10/2016
Hello, it’s me. That’s right, Marvel Legends fans! Wade Wilson here - your favorite Special Forces operative turned mercenary turned anti-hero. Hasbro Pulse is exclusively revealing my new and awesome figure from the upcoming 2016 X-Men Marvel Legends Series this fall – take a look! Why yes,...
Dec
2015
// STAR WARS
SNEAK PEEK: STAR WARS BLACK SERIES C-3PO!
Dec
2015
// STAR WARS
STAR WARS: THE FORCE AWAKENS - MOTION POSTER
STAR WARS: THE FORCE AWAKENS - MOTION POSTER
Dec
2015
// Marvel
Quasar Revealed For Marvel Legends Series 3.75” Wave 3!
The Protector of the Universe makes his series debut The Hasbro Pulse wraps up our Marvel coverage this week with your first look at the upcoming Quasar figure. It’s the series debut for this Avenger. With superhuman energy, Quasar shoots across the sky faster than the speed of light!...
Dec
2015
// Marvel
Rogue revealed for Marvel Legends Series 3.75” Wave 3!
New figure showcases character’s early look Rogue returns to the Marvel Legends Series 3.75” in 2016 Wave 3 with a new figure that highlights her early 1980’s appearances in Marvel comics. Rogue can absorb the superhuman abilities of others, making her powers nearly unlimited Who will...
Dec
2015
// Marvel
Morbius revealed for Marvel Legends Series 3.75” Wave 3!
The Living Vampire makes his series debut in 2016 Morbius is the newest reveal for Marvel Legends Series 3.75” Wave 3, joining Hydro-Man in the 2016 lineup. It’s the series debut for The Living Vampire. A nightmarish villain, this living vampire flies through the night committing ghoulish...
Dec
2015
// Marvel
Hydro-Man pours into Marvel Legends Series 3.75” Wave 3
Slippery villain makes his series debut in 2016 Hydro-Man is our first reveal in this week’s Hasbro Pulse unveiling of Marvel Legends 3.75” Wave 3. It’s the series debut for the longtime Marvel villain. Hydro-Man transforms his body into water and takes down the good guys with tidal force!...
Dec
2015
// Marvel
Marvel Legends Series 3.75” Wave 3 Revealed This Week!
Four-figure lineup revealed one-by-one exclusive on the Hasbro Pulse Fans and collectors cannot wait for the latest news about our popular Marvel Legends figures, and luckily for them we have exclusive images for 2016’s Marvel Legends Series 3.75” Wave 3. This wave features the series debut...
Nov
2015
// STAR WARS
PLAY-DOH STAR WARS CANHEADS: STARRING IN "HEADGAMES"
PLAY-DOH STAR WARS CANHEADS: STARRING IN "HEADGAMES"
Nov
2015
PLAY-DOH STAR WARS CANHEADS: STARRING IN "LUKE WARM"
PLAY-DOH STAR WARS CANHEADS: STARRING IN "LUKE WARM"
// GI Joe
G.I. JOE FANS HAVE SELECTED AN ALL-NEW CHARACTER TO JOIN IN THE FIGHT!
Kindle Worlds stories provide the newest member of the G.I. Joe team G.I. JOE fans made their voices heard this last week, voting for their favorite new character to join the 2016 G.I. JOE toy lineup. Four characters (Adventure Team Marcus, Cobra Blackjack, Cobra Whisper and Stiletto) were...
// TRANSFORMERS
SNEAK PEEK: TRANSFORMERS GENERATIONS TITANS RETURN ARTWORK FROM PACKAGING
Contributed by: Mark Weber - 11/20/2015
New artwork from packaging showcases upcoming characters and products for 2016 The TRANSFORMERS team has pulled back the curtain on some of their plans for 2016, and the Hasbro Pulse has gained exclusive access to artwork from packaging for the upcoming Titans Return Leader Class Powermaster...
// GI Joe
FANS TO CHOOSE THE NEXT G.I. JOE FIGURE
Hasbro and Kindle Worlds team up for crowd-sourced action figure The G.I. JOE team is doing far more than listening to their fans, they are letting their fans create the next chapters and figures in the G.I. JOE universe. In partnership with Amazon.com and their Kindle Worlds program,...
Oct
2015
// GI Joe
SNEAK PEEK: G.I. JOE FAN VOTE
Contributed by: Mark Weber - 10/09/2015
Four Kindle Worlds characters contend for one action figure slot. As revealed at New York Comic Con, the fans’ voice will be heard in the first ever G.I. Joe Fan Vote. Four original characters have been selected from the fan-authored stories available at www.kindleworlds.com and one of them...
Oct
2015
// STAR WARS
SNEAK PEEK: 2015 NYCC - STAR WARS: THE BLACK SERIES TITANIUM SERIES HELMETS
The Hasbro Pulse is proud to bring you your very first look at something new for 2016! Introducing STAR WARS : The Black Series Titanium Series Helmets . Collect the most iconic character helmets from the classic STAR WARS films as well as from STAR WARS: THE FORCE AWAKENS . Helmets include...
Oct
2015
// TRANSFORMERS
SNEAK PEEK: 2015 NYCC TEASER – TRANSFORMERS
The Autobots and Decepticons bring their conflict to New York Comic Con and the clear winner in this war is the fans. With many robots set to be revealed, it’s hard to pick a favorite - so the Hasbro Pulse decided to show you several at one time. Who do you see in the shadowy image below?...
Oct
2015
// MY LITTLE PONY
SNEAK PEEK: 2015 NYCC TEASER – EQUESTRIA GIRLS
Everypony is so excited for New York Comic Con and the Equestria Girls have a secret that’s too cute to keep! The big reveal isn’t until New York Comic Con, but we managed to persuade them to give the Hasbro Pulse an image to tease the fans with. What could this image possibly mean?? Who...
Oct
2015
// GI Joe
ASKED AND ANSWERED: JUSTIN BELL INTERVIEW WITH HASBRO PULSE
Contributed by: Mark Weber - 10/01/2015
Justin Bell has been the driving force behind Generalsjoes.com, one of the leading G.I. Joe websites on the internet. His dio-stories are among the most intricate and compelling anywhere. Justin is one of the leading G.I. Joe authors taking part on Kindle Worlds, where his “The Price of Peace”...
Oct
2015
// TRANSFORMERS
“CLASH OF THE TRANSFORMERS” NEW WARRIOR CLASS FIGURES
Contributed by: Mark Weber - 10/01/2015
Your favorite Cybertronian powerhouses square off in this fall’s “Clash of the Transformers” segment, available exclusively at Toys “R” Us. The heroes from Cartoon Network’s “Transformers: Robots In Disguise” animation take center stage as they gear up to fight the greatest Decepticon threat of...
Oct
2015
// MY LITTLE PONY
PONY MANIA OFFERS SOMETHING FOR EVERYPONY!
Exclusive lineup has arrived at Toys ‘R Us! It’s a great time to be a fan of My Little Pony, as Pony Mania arrives at Toys R’ Us stores! This special collection includes something for everypony, featuring all-new looks for some of your favorite ponies and some brand new characters being...
Sep
2015
// STAR WARS
SNEAK PEEK: STAR WARS BLACK SERIES WAVE 2!
Check out the images of the upcoming STAR WARS BLACK SERIES 6” Figures including CAPTAIN PHASMA, POE DAMERON, GUAVIAN ENFORCER, and CONSTABLE ZUVIO!    
Jul
2015
// Transformers
OUT OF THE BOX: CONSTRUCTICONS MERGE INTO DEVASTATOR THIS JULY
Contributed by: John Warden - 07/13/2015
The Combiner Wars heat up with the introduction of the original gestalt robot at San Diego Comic Con. Hasbro’s Designer John Warden gives you the inside scoop on the Titan Class Devastator headed to San Diego Comic Con this July.
Jul
2015
// GI JOE
Asked & Answered: The Scoop on the KRE-O GI Joe Sgt. Slaughter Convention Set Straight From “Brick Brother” Mike Pullano
Contributed by: DDD - 07/08/2015
Interview with “Brick Brother”: Michael Pullano, Marketing Brand Manager DDD: Hi Mike – we’re here to talk about the recently revealed KRE-O G.I. Joe Sgt. Slaughter “Construction Commandos” Set. In my opinion it’s safe to say, this is a mind-blowingly cool set that really adds some great...
Jul
2015
// My Little Pony
OUT OF THE BOX: ON YOUR BUCKET LIST – SPECIAL PINKIE PIE FIGURE COMING TO SDCC
Contributed by: Husuk “Suki” Jung - 07/07/2015
My Little Pony has a special surprise at San Diego Comic Con this July. Designer Husuk Jung gives you a sneak peek at a Pinkie Pie figure which is sure to be a fan favorite. Find out how you can get this chicken “to go” at San Diego Comic Con.
Jun
2015
// My Little Pony
ARTIST PROFILE: MATTHEW REINHART on "MY LITTLE PONY CASTLES OF EQUESTRIA" POP-UP BOOK
Contributed by: Marissa Monsolillo - 06/04/2015
Featuring five breath-taking 3-D castles, the new pop-up book My Little Pony: Castles of Equestria from Little, Brown has something for fans of all ages. Acclaimed pop-up author and artist Matthew Reinhart visits with Hasbro Pulse to give fans a complete walk-through of this instant classic and...
Jun
2015
// GI Joe
SNEAK PEEK OF THE G.I. JOE "VERSUS" 2-PACKS
Contributed by: Mark Weber - 06/04/2015
The G.I. Joe team continues their ongoing battle against the Cobra organization this summer in our “Versus” 2-packs. Enjoy your first look at the packaged samples for these key showdowns in the “Joe vs. Cobra” conflict: CLASSIC CLASH: Spirit Iron-Knife vs. Storm Shadow MARINE DEVASTATION:...
Jun
2015
// Star Wars
ARTIST PROFILE: STEPHEN HAYFORD
Contributed by: DDD - 06/04/2015
Stephen Hayford has been creating Star Wars-themed photo dioramas themed around major holidays for a number of years now, and his work with figures has led to bigger installations as far ranging as a replica of Thomas Edison’s botanical laboratory for the Edison & Ford Winter Estates museum...
Jun
2015
// Transformers
ASKED AND ANSWERED - QUICKSLINGER & BRAKE-NECK
Contributed by: John Warden - 06/04/2015
Brake-Neck and Quickslinger are very cool toys, but they somehow seem a little familiar…     Its true! You are not experiencing Deja-Vu… in fact – Brake Neck and Quickslinger were planned way back in the initial development stages of the Transformers Generations Deluxe...